Tuesday, 13 September 2016

Imagine you have been selected to consult for a prestigious health care organization

Imagine you have been selected to consult for a prestigious health care organization. Your ultimate goal is to develop a proposal to present to the board of the organization. At their last meeting, the board asked you to prepare a proposal on how the organization might adopt a technology trend to improve the quality of the health care delivered to organization members.
Resource: Week Two Technology Trends Proposal Part l, Week Three Technology Trends Proposal Part ll, and Week Four Technology Trends Proposal Part lll assignments.
Develop a 10- to 15-slide Microsoft® PowerPoint® presentation of your findings and recommendations that you will present to the board of the health care organization.
Use the content from the Technology Trends Proposal assignment in Weeks Two through Four and research the educational and training needs for the selected technology to help you develop your presentation.
Discuss the following in your presentation: •What are the types and uses of technology across the health care industry? What impact do they have? •Which do you recommend for their organization? Why? •What are the privacy risks and security safeguards of the selected technology? •What strategies will be used to evaluate system effectiveness of the selected technology? •What is management's role in this technology initiative? •What are the benefits of the selected technology that support quality initiatives? •What are the educational and training needs for the use of the selected technology?
Provide detailed speaker notes in your presentation. Your notes must consist of complete sentences and paragraphs and represent the words you would speak if you were giving an in-person presentation.
Format your assignment according to APA guidelines.
Click the Assignment Files tab to submit your assignment.
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Saturday, 10 September 2016

BUS 215 Week 5 Final Paper

BUS 215 Week 5 Final Paper
Use various sources (including Prudential Retirement Planning) and course-related concepts to examine your current financial condition and life goals. Apply this knowledge to develop suitable retirement and estate plans. Your contingency plan should incorporate sufficient detail to demonstrate both course knowledge and financial sophistication. Prepare a four- to six-page paper (excluding the title and reference pages) in APA format describing your plan.
Writing the Final Paper
The Final Paper:

Must be four to six double-spaced pages in length (excluding the title and reference pages), and formatted
according to APA style as outlined in the Ashford Writing Center.
Must include a title page with the following:
Title of paper
Student’s name
Course name and number
Instructor’s name
Date submitted
Must begin with an introductory paragraph that has a succinct thesis statement.
Must address the topic of the paper with critical thought.
Must end with a conclusion that reaffirms your thesis.
Must use at least four scholarly resources, including a minimum of two from the Ashford Online Library, in
addition to the textbook.
Must document all sources in APA style, as outlined in the Ashford Writing Center.
Must include a separate reference page, formatted according to APA style as outlined in the Ashford Writing
Center. 
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BUS 318 Entire Course

BUS 318 Entire Course

BUS 318 Week 1 DQ 1 Attribution Theory
Attribution Theory. Your boss has recently heard a little about attribution theory and has asked you to explain it to him in more detail, focusing on its possible usefulness in managing your department. How do you address his request? Please make sure you indicate your department. Respond to at least two of your classmates’ postings.

BUS 318 Week 1 DQ 2 Career Planning
Career Planning. Describe how career planning is useful throughout one’s career and is not just carried out during initial entry. Respond to at least two of your classmates’ postings.

BUS 318 Week 1 Quiz Answers
1.Which of the following statements about stakeholders is false?
2. According to the social traits literature, __________ individuals are oriented toward conformity and try to accommodate themselves to other people.
3. __________, a Dutch scholar and consultant, refers to culture as the “software of the mind.”
4. Which of the following statements about perception is NOT accurate?
5. Henry Mintzberg identified a set of roles that managers perform. These roles are grouped into which of the following three categories?
6. Peoples’ ___________ develop as a product of the learning and experience they encounter in the cultural setting in which they live.
7. When a manager monitors the progress of an affirmative action program to advance minorities within the corporation, reviews progress on changes in employee attitudes, calls a special meeting to discuss problems, and makes appropriate adjustments in the program, the manager is performing the function of __________.
8. Perceptual information is gained through __________.
9. __________ occurs when individuals express positive feelings
10. According to the research conducted on the nature of managerial work, which of the following is false?

BUS 318 Week 2 DQ 1 ERG Theory
ERG Theory. Give an example of how the ERG theory could be used to explain your motivation to work in a job you have had. Be specific. Respond to at least two of your classmates’ postings.

BUS 318 Week 2 DQ 2 Compressed Work Week?
Compressed Work Week? What are the potential advantages and disadvantages of a compressed work week? Would you want to work in a compressed work week? Why or why not? Respond to at least two of your classmates’ postings.

BUS 318 Week 2 Quiz Answers
1. Which of the following statements provides an accurate description of a concern about job enrichment?
2. Which of the following statements about job rotation is correct? Job rotation____________.
3. The potential advantages of job simplification include all of the following EXCEPT:
4. A job’s motivating potential score can be raised through all of the following methods EXCEPT:
5. Content theories attempt to explain work behaviors based on _______________.
6. The potential disadvantages of job simplification include all of the following EXCEPT:
7. Studies suggest all of the following statements to be true EXCEPT:
8. The second job characteristics moderator, knowledge and skill, refers to the fact that people __________________.
9. Research on Maslow’s needs hierarchy suggests the following statement to be true?
10. All the following statements accurately describe Herzberg’s hygiene factors EXCEPT:

BUS 318 Week 3 Assignment Article Critique
Article Critique. Investigate professional journals and locate two articles pertaining to organizational behavior that are of interest to you. You are to critique each of the two articles according to the instructions below. The articles should be less than three years old. You are encouraged to use the ProQuest Database found in the Ashford Online Library.
Each one- to two- page critique (a total of two to four pages for both critiques) must include the following three parts and must be formatted according to APA style as outlined in the approved APA style guide (including title page, in text citations and reference list).
Identification of the Article – Provide the reader with enough information about your article so he/she will be able to locate the article.
Summary of the Article – List the main points that the author has tried to establish (i.e., 1, 2, 3 or first, second, third). There normally will be three to five main points. If you are summarizing a court case, you should discuss: What provision of the law was at issue? Briefly state the facts of the case. What legal tests were applied? Were there any unusual elements in the case?
Your Critique – Provide your reaction (insightful, critical, and logical) to the points that the author tried to make, or an overall critique of the entire article. A simple statement of agreement or disagreement is not sufficient. While you may make such a statement by way of introduction to your reaction, you must clearly and logically state the reasons for the position that you have taken.

BUS 318 Week 3 DQ 1 Managing a High Performance Team
Managing a High-Performance Team. While surfing the Internet, you encounter this note posted in your favorite discussion group: “Help! I have just been assigned to head a new product design team at my company. The division manager has high expectations for the team and me, but I have been a technical design engineer for four years since graduating from college. I have never ‘managed’ anyone, let alone led a team. The manager keeps talking about her confidence that I will create a ‘high-performance team.’ Does anyone out there have any tips to help me master this challenge? Help! [signed] Galahad.” As a good citizen of the Internet, you decide to answer. What message will you send out? Respond to at least two of your classmates’ postings.

BUS 318 Week 3 DQ 2 Strategy and Influence
Strategy and Influence. Identify and explain at least four strategies of managerial influence. Give examples of how each strategy may or may not work when exercising influence, both downward and upward, in organizations. Give examples of each based on experiences you have had at a job. Respond to at least two of your classmates’ postings.

BUS 318 Week 3 Quiz Answers
1 An example of the __________ is a product development specialist who bases a decision to not launch a new product on her recent failure with another product offering.
2 Which of the following statements is NOT an accurate description of team building or the team-building process?
3 In the Vroom, Yetton, and Jago decision-making model, __________ involves the manager obtaining the necessary information from subordinate(s) or other group members and then deciding on the problem solution.
4 __________ is a sequence of planned activities designed to gather and analyze data on the functioning of a team and to initiate changes designed to improve teamwork and increase team effectiveness.
5 __________ directly contribute to the performance of important group tasks.
6 Edgar Schein identified three common behavior profiles that may hinder group operations when people try to cope with individual entry problems in self-serving ways. These three profiles are:
7 A team member contributes __________ leadership by encouraging the participation of others, trying to harmonize differences of opinion, praising the contributions of others, and agreeing to go along with a popular course of action.
8 _________ doesn’t always happen naturally in a group; it is something that team members and leaders must work hard to achieve.
9 In the Vroom, Yetton, and Jago decision-making model, __________ are made when the manager or team leader uses information that he or she possesses and decides what to do without involving others.
10 In the garbage can view of decision making, many problems go unsolved because decision makers __________ do all of the following EXCEPT:

BUS 318 Week 4 DQ 1 Unplanned Change
Unplanned Change. Describe a situation where you have encountered unplanned change. What did you do? Would you do it differently now? Thinking back, what were the other options at the time and why did you not choose them? Respond to at least two of your classmates’ postings.

BUS 318 Week 4 DQ 2 Organizational Communication
Organizational Communication. “People in this organization don’t talk to one another anymore. Everything is e-mail, e-mail, e-mail. If you are mad at someone, you can just say it and then hide behind your computer.” With these words, Joe expressed his frustrations with Delta General’s operations. Charley echoed his concerns, responding, “I agree, but surely the managing director should be able to improve organizational communication without losing the advantages of e-mail.” As a consultant overhearing this conversation, how do you suggest the managing director respond to Charley’s challenge? Respond to at least two of your classmates’ postings.

BUS 318 Week 5 DQ 1 Negotiating Salary
Negotiating Salary. Discuss the common pitfalls you would expect to encounter in negotiating your salary for your first job, and explain how you would best try to deal with them. Share any experiences you have had that you feel might help your peers in the future. 

BUS 318 Week 5 DQ 2 Organizational Controls
Organizational Controls. Describe some of the side effects of organizational controls in a large mechanistically structured organization, such as the United States Postal Service. Identify at least one other large mechanistically structured organization that could have the same problems. Respond to at least two of your classmates’ postings.

BUS 318 Week 5 Final Paper

Select a topic of interest in organizational behavior that you would like to explore with additional research (must use at least five references). Some suggested topics for your paper are:
·                     Personality
·                     Stress
·                     Attitudes
·                     Motivation
·                     Attribution
·                     Performance Management
·                     Team building
·                     Leadership
·                     Decision Making Process
·                     Communication
·                     Organizational Goals
Your paper must:
1.                  Apply the research to your personal working environment, or an environment you have previously experienced.
2.                  Describe how will you use the knowledge you have gained in this course to change the way you interact and do
business in the future?
3.                  Writing the Final Paper
·                      
Must be six to eight double-spaced pages in length, exclusive of Appendix, References, Exhibits, etc.
Formatted according to APA style as outlined in the approved APA style guide (including title page and reference
list).
·                      
§          Must include an introductory paragraph with a succinct thesis statement.
§          Must address the topic of the paper with critical thought.
§          Must conclude with a restatement of the thesis and a conclusion paragraph.
§          Must include at least five appropriately documented, academic sources.
§          Must include, on the final page, a Reference Page that is completed according to APA style as outlined in the
student guide


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BUS 317 Entire Course

BUS 317 Entire Course

BUS 317 Week 1 Discussion 1 What is Advertising?
What is Advertising? Define advertising and summarize its role in business. Synthesize how advertising might be used for an organization to gain a competitive edge. Respond to at least two of your classmates’ postings with substantive postings. Posting “I agree” will not be eligible for participation credit. Instead, your responses should further the discussion by providing an illustration or experience or, in some cases, constructively disagreeing. 

BUS 317 Week 1 Discussion 2 Advertising Agencies
Advertising Agencies. Identify the main types of advertising agencies. Illustrate your response by giving an example of what type of advertising agency to use for a small business, a non-profit organization, and a global organization. 

BUS 317 Week 1 Quiz
Question 1.
:
Within Jon’s perception process, the smell of sawdust at the lumber yard was an example of a stimulus.

Question 2.
:
Which of the following statements about local advertising is true?

Question 3.
:
Tina is a new student at a private academy. She values the opinions of her new classmates and tries to dress just like them. She watches the same television shows they watch and tries to copy their hair style and the way they stand. For Tina, her new classmates are a(n):

Question 4.
:
The _____ refers to the bundle of values built into a product aimed at satisfying various functional, social, psychological, economic and other consumer needs and wants.

Question 5.
:
In a decentralized advertising system, the company sets up separate ad departments for different divisions, subsidiaries, regions, brands or other categories that suit the company’s needs

Question 6.
:
The _____ element of the marketing mix includes the way the product is designed and classified, positioned, branded and packaged.

Question 7.
 :
According to the human communication process, the baby boomer who read all of the copy in an ad for Lyrica, a prescription for people who feel tingling or burning sensations in their feet, would be a(n):

Question 8.
:
Harrison has walked past a Mercedes dealership every weekday for the last eight months. Each time he passes, he examines the red Mercedes convertible in the showroom. He is now wondering whether he should buy the convertible and sell his SUV. Which of the following terms best describes what Harrison is doing or showing by his actions?

Question 9.
:
Consumers are immune to psychological pricing.

Question 10.
 :
Toys ‘R’ U.S. has divided its advertising department into two sections: Toys ‘R’ U.S. United States and Toys ‘R’ U.S. International. Toys ‘R’ U.S. International is further divided into individual overseas locations including Italy, Germany, France, Hong Kong, Singapore and Canada. Given these facts, it would appear that the Toys ‘R’ U.S. ad department is organized by:

BUS 317 Week 2 Assignment The Evolution and Importance of Advertising
The Evolution and Importance of Advertising. In a three- to four-page paper (excluding the title and reference pages) you must:
1. Explain how advertising has evolved into its current state.
2. Describe changes taking place in today’s advertising industry.
3. Describe how a target market helps the manager in an advertising plan. 4. Explain the role economics plays in advertising.

You must use at least three scholarly sources (two of which must be from the Ashford University Library), in addition to the course textbook, and format your paper according to APA style guidelines as outlined in the Ashford Writing Center. 

BUS 317 Week 2 Discussion 1 Advertising on Social Networks
Advertising on Social Networks. After reading the article, “Facebook’s New Advertising Model: You,” discuss how Facebook’s “Expanded Premium Ad” has advertisers standing in line to advertise on Facebook. How will this method of inserting a friend’s name as a product endorsement affect purchase intent? Respond to at least two of your classmates’ posts. 

BUS 317 Week 2 Discussion 2 Creative Strategy
Creative Strategy. Identify a minimum of three of the most important issues that must be considered when writing the creative strategy and objectives for an advertising campaign. Interpret the steps and issues and evaluate how each component affects buying behavior. Respond to at least two of your classmates’ postings with substantive postings. Posting “I agree” will not be eligible for participation credit. Instead, your responses should further the discussion by providing an illustration or experience or, in some cases, constructively disagreeing. 

BUS 317 Week 2 Quiz
1.                  Truly great ads have certain characteristics in common. These characteristics are referred to as:
2.                  Writing for radio requires clearer copywriting than writing done for any other media.
3.                  According to the creative pyramid, the first step in copywriting and art design is to:
4.                  Once the best ad design is chosen, the layout serves as a blueprint.
5.                  A questions such as “Why do you allow your child to have a pet?” would most likely be a part of a _____ research project.
6.                  Printers often refer to paste-ups and mechanicals as camera-ready art.
7.                  Who is ultimately responsible for the final form an ad takes?
8.                  Advertising is one of the largest costs in a company’s marketing budget.
9.                  Strategy is at the root of all great creative work.
10.              Every product in the market assumes some position based on consumer perception.

BUS 317 Week 3 Discussion 1 Selecting Media
Selecting Media. Analyze and discuss factors associated with the most appropriate media mix for an advertising campaign and the skills required to make a media selection. Why is it important to 
understand the characteristics of media options? Develop a SWOT analysis on at least two of the marketing channels you might select for an advertising campaign. Support your analysis with at least three references.
Respond to at least two of your classmates’ postings with substantive postings. Posting “I agree” will not be eligible for participation credit. Instead, your responses should further the discussion by providing an illustration or experience or, in some cases, constructively disagreeing. 

BUS 317 Week 3 Discussion 2 Media Pros and Cons
Media Pros and Cons. Identify the pros and cons of using radio, print, television, and digital media. Select two and discuss the pros and cons of using each media for an advertising campaign, including the legal considerations for each alternative.
Respond to at least two of your classmates’ postings with substantive postings. Posting “I agree” will not be eligible for participation credit. Instead, your responses should further the discussion by providing an illustration or experience or, in some cases, constructively disagreeing. 

BUS 317 Week 4 Discussion 1 Out-of-Home, Direct Mail, & Specialty Advertising
Out-of-Home, Direct Mail, & Specialty Advertising. Identify the different options for out-of-home, direct mail, and specialty advertising and give an illustration for each. Imagine you or your organization wants to start a lawn mowing businesses, and assess each of the listed alternative forms of advertising to determine its benefits and downfalls in this situation. 
Respond to at least two of your classmates’ postings with substantive postings. Posting “I agree” will not be eligible for participation credit. Instead, your responses should further the discussion by providing an illustration or experience or, in some cases, constructively disagreeing. 

BUS 317 Week 4 Discussion 2 Media Planning & Buying
Media Planning & Buying. Evaluate the factors that must be considered when planning a media advertising campaign (Hint: reach, frequency, continuity, cost per thousand, etc.). How does an organization measure the effectiveness of an advertising campaign?
Respond to at least two of your classmates’ postings with substantive postings. Posting “I agree” will not be eligible for participation credit. Instead, your responses should further the discussion by providing an illustration or experience or, in some cases, constructively disagreeing. 

BUS 317 Week 4 Quiz
Question 1.
What is the most commonly used type of out-of-home media?

Question 2.
One of the benefits offered by outdoor advertising is control of the ad’s physical appearance.

Question 3.
To achieve greater reach on a limited budget, some frequency and/or continuity has to be sacrificed.

Question 4.
The Highway Beautification Act of 1965 controls all outdoor advertising.

Question 5.
When the sponsors of a charity golf tournament purchased commercial time on local television, the station’s sales rep promised a total exposure for the ad of 32,000. In other words, the _____ for the commercial would be 32,000.

Question 6.
Each year, Darwin Septic Tank Company gives its customers calendars with the business’s address and phone number on the bottom of each page. This calendar is an example of a(n):

Question 7.
The 30-sheet poster panel is sometimes referred to as the poster extravaganza.

Question 8.
The mobile billboard is a cross between billboards and transit advertising.

Question 9.
When the sponsors of a charity golf tournament purchased commercial time on local television, the station’s sales rep promised a total exposure for the ad of 32,000. In other words, the _____ for the commercial would be 32,000.

Question 10.
Question :
Painted bulletins are very costly, but some advertisers overcome this expense by

BUS 317 Week 5 Discussion 1 Ethics in Advertising
Ethics in Advertising. Identify and discuss the ethical responsibilities of an advertiser, including the legal and regulatory perspective. Assess what the industry has done to meet those responsibilities, giving a specific example.
Respond to at least two of your classmates’ postings with substantive postings. Posting “I agree” will not be eligible for participation credit. Instead, your responses should further the discussion by providing an illustration or experience or, in some cases, constructively disagreeing. 

BUS 317 Week 5 Discussion 2 Social Responsibility
Social Responsibility. Assess some of the criticisms aimed at the advertising industry. Determine whether or not advertisers create advertising copy in the best interests of society, giving a specific example.
Respond to at least two of your classmates’ postings with substantive postings. Posting “I agree” will not be eligible for participation credit. Instead, your responses should further the discussion by providing an illustration or experience or, in some cases, constructively disagreeing. 

BUS 317 Week 5 Final Paper
Based on all chapters in the course text, choose an advertising topic for the Final Paper from the suggested list below, or choose your own advertising topic (be sure to obtain instructor approval). Your paper must:
1. Define the advertising topic.
2. Describe its effect on the advertising industry.
3. Explain how this advertising topic might aid managers in using the advertising campaign to achieve business
objectives.
4. Describe the role the topic plays on consumer behavior.
5. Analyze how this advertising topic is implemented in a specific organization, chosen from an article retrieved in
the Ashford University Library.
Suggested Advertising Topics:
• Advertising in the 21st century
• Ethical and Social responsibility in advertising
• Advertising to children
• Public service announcements
• Media planning and buying
• Advertising media (radio, television, print, digital)


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Final Paper(human trafficking)

Recommendation: Review the requirements for the Final Paper(human trafficking. I have decided to use the article "Human Trafficking: How a Joint Task Force Between Health Care Providers and Law Enforcement can Assist with Identifying Victims and Prosecuting Traffickers." , and tie your research to its requirements. Who has the most influence on crime control policy? The president? The governor? Our representatives? Chapter 3 of Criminal Justice Policy, “Street-Level Bureaucracy: From Policy to Practice” takes us from theory to reality. Arsneault states,
“Without someone to implement it, policy is nothing more than words on a page. Furthermore, what is written as policy is often more theory than reality, because implementing a policy at the street-level is seldom as neat and clean as it appears on the page.” (p. 37).
First, select a crime control policy (e.g., the three-strikes law, legalization of recreational use of marijuana, combatting terrorism and the Patriot Act, gang initiatives, or gun control, etc.). In your paper: •Summarize the key elements of the selected crime control policy. •Explain the political process that sets the foundation for the selected crime control policy. •Examine the role of the federal government when it comes to formulating crime control policy. •Discuss how the U.S. Congress influences crime control policy of the states and ensures consistency of laws among the states (Note: Traditionally, crime control legislation falls under state legislatures. There are articles on various policies in the Arsneault, 2014, chapter.)
Your paper must: •Be three to five double-spaced pages in length (not including title and references pages) and formatted according to APA style •Include a separate title page with the following: ◦Title of paper ◦Student’s name ◦Course name and number ◦Instructor’s name ◦Date submitted •Use at least five scholarly sources in addition to the course text.

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Organizational Development Consultants (ODC)

Organizational Development Consultants (ODC)
Write a two- to three-page paper (excluding the title and reference pages) defining the various components of the roles and styles of Organizational Development Consultants (ODC). Based on your research, compare and contrast the roles and styles of an ODC and explain the role and style that would best fit you as an ODC.
You need to utilize at least two scholarly sources (excluding your text) for this paper and your paper must be formatted according to APA style guidelines as outlined in the Ashford Writing Center.
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BUS 352 Entire Course

BUS 352 Entire Course

BUS 352 Week 1 DQ 1 Change in Organizations
Change in Organizations. Why is it said that electronic commerce is a catalyst of fundamental changes in organizations? Search the Ashford Online Library for an article that addresses change in organizations as a result of e-commerce. Briefly summarize the article pointing out how electronic commerce directly impacts change. Include the resource information in the reference list. Explain your answer in 200 words. Respond to at least two of your fellow students’ postings.

BUS 352 Week 1 DQ 2 Marketspaces

Marketspaces. Compare marketplaces with marketspaces. What are the advantages and limitations of each? What is your favorite marketspace and why? What is the impact of your favorite marketspace on the industry? Explain your answer in 200 words. Respond to at least two of your fellow students’ postings.

BUS 352 Week 1 Quiz

BUS 352 Week 2 Assignment Social Business Networking and E-Commerce

1. Due by Day 7. Social Business Networking and E-Commerce. Select one of the social networking sites for business professionals listed in Insights and Additions box 3.2 in Chapter 3 of your text. Discuss why you believe it has been successful in creating community. Also include the characteristics of the specific community; how community participants benefit from interactions; and why participants are motivated to join. Be sure to give examples of what makes the community strong and explain at least three e-commerce concepts in detail that the site implements and why they form an integral part of the site. Follow APA formatting style. Answer these questions in a three to four page paper

BUS 352 Week 2 DQ 1 E-Tailing Business Models.

E-Tailing Business Models. Discuss the advantages of established click-and-mortar companies such as Walmart over pure-play e-tailers such as Amazon.com. Conversely, what are the disadvantages of click-and-brick retailers as compared with pure-play e-tailers? Explain your answer in 200 words. Respond to at least two of your fellow students’ postings

BUS 352 Week 2 DQ 2 Customer Decision Process

Customer Decision Process. For an online purchase, go through a sample customer decision process. Explain the points in the process where the vendor has an opportunity to add value. Be sure to answer the following questions:
a. How does value vary for a large purchase versus a smaller one?
b. Does adding value always cost money?
Explain your answer in 200 words. Respond to at least two of your fellow students’ postings

BUS 352 Week 3 DQ 1 Four P’s of Marketing

Four P’s of Marketing. In a paragraph, relate B2B to the four P’s of marketing (product, price, placement, promotion). Then, describe a B2B exchange and identify how it demonstrates the four P’s. Prepare your response in 200 words and respond to two other learners

BUS 352 Week 3 DQ 2 Knowledge Management

Knowledge Management. Read Case 6.1, EC Application – Knowledge Management at Infosys Technologies. Identify the knowledge management cycle, found in exhibit 6.6, in this case, applying each entity such as create, capture, refine, etc. to the case and briefly explaining each one. Then, explore the broader question of how knowledge management is related to e-commerce. Prepare your response in 200 words and respond to two other learners.

BUS 352 Week 4 DQ 1 M-Commerce

M-Commerce. First describe how m-commerce can expand the reach of e-commerce. Then, imagine you work for a fashion retailer and are in charge of a new mobile advertising campaign designed to generate sales for a new clothing line. Explain how you would use m-commerce concepts and elements of e-commerce to meet your objective. The post should be a minimum of 200 words. Respond to two other learners

BUS 352 Week 4 DQ 2 Security

Security. A business wants to share its customer account database with its trading partners and customers, while at the same time providing prospective buyers with access to marketing materials on its Web site. Assuming that the business is responsible for running all these network components, what types of security components (for example, firewalls, VPN, etc.) could be used to ensure that the partners and customers have access to the account information and others do not? What type of network configuration (for example, bastion gateway server) will provide the appropriate security? Be sure to include your rationale for each security component as well as the type of network. The post should be a minimum of 200 words. Respond to two other learners.

BUS 352 Week 4 Quiz

BUS 352 Week 5 DQ 1 Payment Online

Payment Online. Discuss the difference between accepting a payment online versus in person and describe some of the problems associated with online payments from the vendor and customer points of view. Be sure to answer the following questions:
a. How do you believe payment system benefits, complications, and complexity can help or hinder new online business owners from establishing a business online? Compare and contrast new owner scenarios with large and established businesses.
b. How do you believe customers view online payment systems?
Explain your answer in 200 words. Respond to at least two of your fellow students’ postings

BUS 352 Week 5 DQ 2 Copyright Issues

Copyright Issues. Read the Closing Case in Chapter 11, Why is Disney Funding Chinese Pirates? Give a reasoned answer to why Disney might be investing in 56.com instead of fighting with this popular Chinese file-sharing website. The post should be a minimum of 200 words. Respond to at least two of your fellow students’ postings.

BUS 352 Week 5 Final Paper


Focus of the Final Paper
The final 6 to 8 page paper will demonstrate comprehensive understanding of the course topics and concepts. The title of the paper will be “An e-Business analysis of _____________.” The blank will be filled in with the name of a company you select that is doing business online. It can be a traditional brick-and-mortar company, or one that is completely online. The company can be in any of the four categories of e-commerce. The goal in writing the final paper is to demonstrate an ability to analyze a company based on the concepts presented in this course. The paper will discuss the following issues:
1. Overview/Executive Summary (written last; summarizes key points).
2. Company history and background, including stage in the company life cycle.
3. The need(s) the company addresses and the customers it pursues.
4. The role of the Internet in strategy (business strategy, IS Strategy, ICT Strategy, and EC Strategy). Also address the knowledge management strategies the company uses.
5. EC Metrics the company employs.
6. The online user types for this company and the e-commerce considerations.
7. The impact of Internet regulation.
8. EC Security the company uses.
9. Competitive advantage technology can provide this company.
10. Barriers to Global e-commerce.
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